Posts by Ashbury Global
Ashbury rebrand:
The changing face of product labelling
James Post, Managing Director at Ashbury, looks at how the changing way in which consumers now view on-pack labelling was one of the prompts for a new name and look for the company. What prompted the move from Ashbury Labelling to Ashbury? Today’s consumers access product information in a very different way to when the…
Read More4 key steps to overcoming labelling challenges when exporting
Claudine Lefebvre, our Regulatory Manager and Head of International, looks at simple ways first time exporters like start-ups can approach the challenges of labelling when exporting. Regulatory compliance presents the same labelling challenges for all exporters, big and small. For start-ups it can be daunting; they are new to the food industry and so do…
Read MoreExporting to China: specific rules for labelling
Su Zhang, one of our expert Regulatory Advisors, looks at some specific requirements for labelling food products going into the Chinese market. China offers a monumental opportunity for companies wanting to expand their reach into new export markets. However, the regulatory environment is unique and requires careful expertise and consideration before launching your products. Labelling…
Read MoreThe Challenges of Labelling Vegan Chocolate
Marjolein Regelink, our International Regulatory Advisor, looks at the challenges of labelling vegan chocolate. Product innovation keeps pushing the boundaries of the law and it is becoming increasingly difficult for food businesses to determine the best description for their products, to ensure that the product is both attractive to consumers and legally compliant. So what…
Read MoreLess common labelling errors prompting product recalls
Steve Spice, Regulatory Manager from Ashbury, looks at some of the less common labelling errors prompting product recalls. Looking back over rapid alerts in the EU’s RASFF system over the past few years, labelling issues relating to allergens declarations certainly stand out. But a food label contains many other pieces of information and recalls regarding…
Read MoreNutrition Labelling on Alcoholic Drinks: A Closer Look
Ashbury Regulatory Experts look at the current positioning regarding nutrition information on alcohol labels. While almost every packaged food is required to have a nutritional facts label, indicating the serving size and the nutritional value per serving, alcoholic drinks do not. Any dieter will tell you that alcohol is ‘liquid sugar’, with little nutritional value…
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